Hai Duong lychee brand has recently conquered many tough markets such as the US, Australia, EU, Japan, and Singapore.
Thieu lychee under the One Commune One Product Program (OCOP) in the northern province of Hai Duong will be sold on Vietnam’s leading e-commerce sites from May 18.
This is the first time Hai Duong farmers to sell their lychee online via Alibaba.com, Voso.vn, Sendo.vn and Lazada.vn.
Vietnamese lychee are sold on Alibaba.com. Screenshot: Phi Nhat |
Traceability is a mandatory requirement for agricultural products to be sold on the e-commerce platform, said Nguyen Thi Minh Thuy, Director of the VTPA’s Information Technology Application Center.
To bring products to e-commerce, the Hai Duong Department of Agriculture and Rural Development in coordination with the Vietnam Trade Promotion Agency (VTPA) has recently organized a training program on traceability and promotion activities on the e-commerce platforms.
The training course draw 100 participants who are manufacturers of OCOP-labeled products and members of the Agricultural Service Cooperative. Through the course, they will be taught on techniques to improve the product quality and boost sale via e-commerce.
It's reported that Hai Duong's agricultural products are plentiful but the farmers are still struggling to sell because they depend on traditional channels, which are unstable.
Hai Duong lychee brand has recently conquered many tough markets such as the US, Australia, EU, Japan, and Singapore.
Hai Duong has been growing lychee in more than 9,000ha with an estimated production of 55,000 tons per year. Around 40% of the province’s litchi output is sold in the domestic market, and 5% for export.
Despite the Covid-19 pandemic, the province had a successful litchi crop with an estimated volume of 43,000 tons in 2020. The total value reached a record of over VND1.1 trillion (US$47.5 million), up nearly 50% against 2019.
Other News
- Hanoi boosts sustainable aquaculture with high-tech farming
- Hanoi craft contest to fosters artisanal preservation
- Hanoi expands safe supply chains
- Farm economy – bright spot of Hanoi agriculture in 2024
- Conservation and promotion of medicinal plants in Hanoi
- More than 100 four-star OCOP products recognized in 2023
- Italy expects to become Vietnam’s leading agricultural partner
- Hanoi cooperatives expect breakthrough in 2024
- Festival highlights role of Hanoi women in peaceful city building
- Over 100 agricultural stalls at OCOP fair
Trending
-
Hanoi, a city of music in the making
-
Vietnam urges respect for international law in East Sea
-
Hanoi kicks off communication contest on Dien Bien Phu victory
-
French education group Odyssey keen on strengthening cooperation with Hanoi
-
Hanoi, Shanghai strengthen investment cooperation
-
UOB Painting of the Year Award opens doors to the world for Vietnamese artists
-
Grapefruit blossom perfume Hanoi's air
-
MICE tourism: Vietnam's lucrative “golden market” unveiled
-
Vietnam: Sleep Tourism on the rise