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Econ

Major sales growth for e-commerce in 2014

  • V
Jan 07, 2015 / 11:37 AM

As the TET holidays and the busiest selling period of the year approaches, Vietnam’s e-commerce looks well set to capitalise and perform exceptionally well predicts BIZWEB (www.bizweb.vn).

A recent study of e-commerce by Bizweb found that sales orders in Vietnam spiked 270% on-year reaching 1.6 million in 2014, with an average online order amounting to US$45, up 150% compared against US$30 in 2013.
 

A typical business posts some 300 items for sale on their website with the largest website offering more than 1,000 items.

The first online shopping Black Friday in Vietnam was highly successful with retailers reporting on average from 50 to 100 orders per day. One life insurance company reported the hits on its website increased tenfold and the company signed more than 200 contracts for the day.

Tran Trong Tuyen, CEO of Bizweb, said if enterprises are not actively participating in the hectic market, they will find it difficult to be competitive with the others that do in the coming time. 

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