Fierce competition as retail giants expand in Vietnam's market
Retailers compete primarily on price, product quality, brand reputation, consumer confidence, multichannel distribution technology capabilities, and speed and delivery.
Retailers compete primarily on price, product quality, brand reputation, consumer confidence, multichannel distribution technology capabilities, and speed and delivery.
By 2030, it is expected that Vietnamese goods would be available at both traditional and online distribution networks in all countries having free trade agreements (FTAs) with Vietnam.