VinFast opens branches in EU and North America
The phase-out of fossil-fueled cars in Europe and North America will be a great opportunity for VinFast to conquer these markets.
VinFast, the Vietnamese automaker, has launched its branches in the US, Canada, France, Germany and the Netherlands since July 12 and preparing for the launch onto the market of its electric vehicles (EV).
A representative from VinFast confirmed with The Hanoi Times July 12 morning.
| VinFast's showroom in Cam Pha City, the northern province of Quang Ninh. Photo the courtesy of VinFast |
Five key markets are under VinFast's business expansion plan, with the goal of becoming a global smart EV company. The company has perfected its apparatus to establish its offices in these countries over the past years.
Thai Thi Thanh Hai, CEO of VinFast Global, said a phase-out of fossil-fueled cars in Europe and North America will be a great opportunity for VinFast to conquer these markets. She affirmed that in addition to product quality and sales policy, Asian-style post-sales service would be a hook for it to engage US’s customers.
Jeremy Snyder, a 10-year Tesla veteran and Chief Growth Officer of VinFast in the US, said VinFast is confident that can compete fairly with leading brands in the US.
Initially, the company focused on France, Germany and the Netherlands, offering a business plan for each market before expanding to other countries in Europe. It will spend more than half a year on launching products for sales. Two EV models, VF e35 and VF e36, are planned to be sold globally from March 2022.
The automaker attracted many automotive and business experts from Tesla, BMW, Porsche, Toyota, and Nissan as well as the Vietnamese senior management team to complete the system and expand the network of partners.
The company also announced the VinFast EV Day 2021 event, which will take place in October in some foreign countries to introduce an EV product catalogue in all segments.
Previously, its first EV model, VF e34 is priced at VND690 million (US$30,062) and set a record in the Vietnamese market with more than 25,000 deposit orders after a short time of opening for sale.
