The event targets to attract young consumers to access and experience modern payment services.
The 2nd Vietnam Card Day 2022 will be held on April 16 and 17 in Hanoi, with the aim of promoting the development of cashless payments in Vietnam, contributing to the restoration of business activities in the new normal.
Delegates attend the press conference of Vietnam Card Day 2022. Photo: SBV |
The event is part of the process of digital transformation in the banking industry, which is intended to achieve the goals set in the National Digital Transformation Program by 2025 issued by the Government, update digital applications in credit-payment services, popularize the benefits of cashless payment, thereby encouraging young customers to use modern payment methods.
Visitors participating in the event can receive 10,000 gifts to experience new means of payment at booths and online shops such as VietQR and contactless cards.
The event, whose highlight is the Song (Wave) festival, will draw the attendance of more than 20 financial and banking organizations and 100 enterprises in the fields of technology, education, fashion and food.
Speaking at the press conference on April 6, Le Anh Dung, Deputy Director of the Payment Department of the State Bank of Vietnam (SBV) said the series of events on Vietnam Card Day 2022 aims to promote cashless payment.
“The event will inspire young Vietnamese people, especially Gen Z, who are tech-savvy with a dynamic digital lifestyle and a high need for personalization, to experience modern payment technologies,” Dung said.
The first event was co-organized by Tien Phong newspaper and the National Payment Corporation of Vietnam (NAPAS) as one of the cashless payment initiatives promoted by the SBV in 2020.
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