The Hanoi Promotion Month 2018 will mark its 10th anniversary in November by covering the entire Hanoi city with the theme “Strengthening connectivity, promoting consumption” and consumers will enjoy the promotion up to 100% discount.
Press conference to launch Hanoi promotion month 2018
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According to the organizers, the Hanoi Promotion Month 2018 will witness a deeper participation of banks, e-commerce and transport businesses.
The Hanoi Promotion Month 2018 will be distinguished by the renewal of quality, volume and value of promotional goods. The promotion of enterprises participating in the event could reach a maximum of 100% of the product value, instead of 50% as registered, the organizers said.
The opening ceremony of the Hanoi Promotion Month 2018 will be held at 8pm on November 9 at Ly Thai To Flower Garden (Hoan Kiem district) together with the ceremony to honor Vietnamese favorite businesses in 2018. The promotional activities will be held from November 9 to December 9 at more than 1,000 points of sales in the city.
During the month, there will be four events highlighted as a tourism promotion program spanning from November 9-11 near Hoan Kiem lake; the “Golden week of connectivity” from November 12-18 to link traditional trade activities and e-commerce to seek new and smarter business models; "Promotional gold fair" taking place from November 30 to December 4 with 200 discount booths offering up to 50% promotion deals; "Golden Friday" kicked off with the event "Online shopping day - Online Friday”, the organizer informed.
Also at the press conference, the organizer for the "Vietnamese use made-in-Vietnam goods" campaign in Hanoi offered information on the program to select Vietnamese favorite products in 2018.
Accordingly, enterprises will register their products from August 20 to September 20, consumers will also vote for their most favored brands both online through binhchonhangviet.com.vn and in public casting posts from September 21 to October 20.
The elected goods must meet a set of 13 different criteria, and will be voted on by the jury and consumers, the organizer noted.
