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SMEs should promote application of digital technology

Businesses which have applied information technology are able to access information on policies and laws more easily and handle administrative procedures faster, thus gaining better results, according to Dau Anh Tuan, Head of Legal Department under the Vietnam Chamber of Commerce and Industry.

Promoting the use of digital technology in small- and medium-sized enterprises (SME) to improve their competitive edge was the main topic of a seminar organised in HCM City on November 2. 
The senimar was co-chaired by the Vietnam Chamber of Commerce and Industry (VCCI) and Google in Asia Pacific (Google APAC).
Digital technology plays an important role in Vietnamese companies’ operations, according to the VCCI and Google APAC. 
In 2015, up to 95 percent of Vietnamese businesses used the internet, but nearly 60 percent of them faced difficulties in applying information technology, heard at the seminar. 

 
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Illustrative image
Head of VCCI’s Legal Department Dau Anh Tuan noted that businesses which have applied information technology are able to access information on policies and laws more easily and handle administrative procedures faster, thus reaping better results. 
While talking about the boom of mobile phones, especially smart phones, Head of Channel Sales of Google APAC Matthew Heller highlighted the results of surveys as saying that SMEs will operate better when they have a good website. 
Their sales could increase four times as compared to other enterprises that operate without digital technology if they use websites and digital devices, Matthew Heller added. 
VCCI’s Vice President Vo Tan Thanh said the support from the government and private sector is necessary to establish a synchronous and efficient technology infrastructure. Particularly, SMEs need to take the initiative in studying and applying digital technology. 
Vietnam now stands at fifth place in Asia in the number of internet users, with 52 million people. However, the application of digital technology remains limited.
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