The fact that Ong Cua ST25 rice is being distributed in the UK market shows the quality and status of Vietnamese rice on the global market.
Ho Quang Tri Company, the owner of the Ong Cua ST25 rice brand, has signed an agreement with food distributor EUTEK Group for exclusive distribution of the rice variety in the UK market.
Developer of ST25 rice Ho Quang Cua from Ho Quang Tri Company. File photo |
Director of EUTEK Group Nguyen Hai Nam noted following the first shipment of Ong Cua ST25 to the UK, the company has received a positive response from the Asian community.
“The fact that Ong Cua ST25 rice is distributed in the UK market shows the quality and status of Vietnamese rice on the global stage,” Nam said.
According to Nam, EUTEK Group’s development strategy in the upcoming time is to focus on promoting rice products and specialties from Vietnam in the UK, especially as the UK-Vietnam Free Trade Agreement (UKVFTA), which became effective in May 2021, is serving as the main driving force for trade relations between Vietnam and the UK.
The developer of ST25 rice Ho Quang Cua said Ho Quang Tri company has previously sent two containers of Ong Cua ST25 rice into Australia and received good responses from local customers.
Cua said the signing of a distribution agreement with EUTEK Group would help further promote Vietnamese rice in this market.
Generic plant variety S25 is a result of hard work for over 25 years of agronomist Ho Quang Cua along with a local group of scientists from Ho Quang Tri company, located in Soc Trang province in the Mekong Delta in southern Vietnam.
ST25 rice that comes from the plant won the title of World's Best Rice in 2019 and second prize in 2020, making it a source of pride for Vietnam's agricultural sector.
Other News
- EU, ASEAN discuss more investment in green transition
- How FPT Software applies lessons from the global technology legend
- Vietnam businesses capable of providing services for global audiences
- FPT featured in Discovery Channel Documentary Spotlighting Vietnam’s Tech Revolution
- Vietnam Airlines to partner with Hong Kong International Airport
- Vietnamese, Indian firms team up to bring stem cell technology to Vietnam
- Marriott International to open upscale resort in Vietnam
- Techcombank wins awards for excellence from The Asian Banker
- Vingroup chairman still Vietnam’s wealthiest businessman: Hurun report
- 50 business leaders discuss future of AI at international conference ICISN 2024
Trending
-
Vietnam opposes China’s military activities on Tri Ton Island
-
Vietnam news in brief - November 2
-
Hanoi Creative Design Festival 2024: Cultural feast awaits visitors
-
Adorable baby hippo is wows Hanoi visitors
-
Localizing idols: Vietnam’s shift from Hallyu to homegrown stars
-
Hanoi plans major upgrade for iHaNoi by 2026
-
Berlin Film Festival award-winning motion picture premieres in Vietnam
-
Love triangle drama opens Hanoi Open Stage Festival
-
National E-commerce Week, Vietnam Online Shopping Day 2024 set to kick off