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Vinamilk represents Southeast Asia in the world's top 10 dairy brands

Vinamilk has been honored by Brand Finance as the world’s most promising dairy brand, achieving the consultancy’s highest ranking of AAA+ brand strength for the first time.

THE HANOI TIMES — The Vietnam Dairy Products JSC (Vinamilk), the country's largest dairy producer, is the only Southeast Asian brand in the Top 10 most valuable global dairy brands, according to the Food & Drink 2025 report released by Brand Finance, the London-based independent brand valuation consultancy.

Vinamilk's brand value is US$2.6 billion, ranking the company seventh in Brand Finance's Food & Drink 2025 list and reinforcing the company's position as a regional representative on the global nutrition map.

One of Vinamilk’s 15 farms certified to European Organic and Global S.L.P., ensuring high-quality raw milk. Photo courtesy of the company

Thanks to Vinamilk’s strong performance, Vietnam has risen to the fifth place worldwide in the rankings. Vietnam's dairy outputs account for 5.8% of the global dairy brand value, ahead of the US (4.1%) and Finland (4.5%).

Vinamilk is also named the most promising dairy brand worldwide, surpassing major players from China and India. This marks the fourth consecutive year it has ranked in the world’s three most promising dairy brands since the ranking was introduced in 2020.

The recognition is based on strategic indicators such as customer willingness to recommend the brand, readiness to pay premium prices, trust from financial experts and long-term growth potential.

Vinamilk’s AAA+ rating places it alongside leading Indian and Finnish dairy companies and above many well-known names from Europe and the US. This result has significantly boosted its standing on the global food industry map, making it the only Vietnamese brand in the top 30 most valuable global food brands.

In terms of the Brand Strength Index (BSI), a core measure used by Brand Finance, Vinamilk ranks among the five strongest food brands in the world in 2025.

David Haigh, Chairman and CEO of Brand Finance, said that strong brand management would create measurable value by attracting and retaining customers, enhance talent appeal, strengthen investor confidence and improves organizational flexibility.

"In today’s market, a strong brand is not just an asset, but a survival strategy,” he said.

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