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Apr 22, 2014 / 09:13

A golden chance for market stimulation

A large number of retailers in Vietnam have launched promotional offers to stimulate consumer demand in the lead up to the five-day long holiday, starting April 30.

Supermarkets in Hanoi and Ho Chi Minh City have stockpiled goods for this long holiday since the start of April.

Saigon Co.op Mart is offering huge discounts of up to 49% on 3,000 items, gift vouchers worth VND30,000-VND50,000 and other attractive deals to mark its 18th anniversary and national days.

It is also doubling the bonus point for Co-op Mart card and VIP card holders on Thursdays and Fridays.

Nguyen Thanh Nhan, Director of Co.op Mart supermarket chain, said Co-op Mart has prepared large amounts of fresh foodstuff, processed food, vegetables, meat, poultry, sausages, instant noodles, beverages, and fashionable clothing for those who want to go for a picnic or hold party at home.

The long holiday season is also an excellent chance to travel operators to market discounted tours to attract visitors.

TransViet Travel has introduced attractive deals for travelers, including a VND 2 million discount on a tour for all groups of more than 2 people. It plans to launch a promotional programme in the summer with competitive prices on tours of Singapore- Malaysia, Hong Kong, Japan, Dubai, Europe and the US.

The company has worked with airlines, hotels and service providers on plans to ensure customers receive quality services at highly competitive prices.

“We do hope the number of visitors booking via TransViet Travel will increase fourfold this time,” said Doan Van Truong, sales manager of TransViet Travel.

Electronic and entertainment centres do not miss this golden chance, offering massive discounts. Tran Anh electronics and computer supermarket, Vincom Center, HC Electronics Supermarket are running a series of promotion programmes to attract customers during the holiday.