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Aug 23, 2021 / 14:00

Boeing to open new office in Hanoi as part of its regional expansion

Vietnam is still one of the key markets for the global aerospace company’s business.

The Boeing Company [NYSE: BA] will establish its new offices in Hanoi namely Boeing Vietnam Company Limited and Indonesia’s Jakarta this week, as part of its expansion plan to Southeast Asia. 

 Boeing Vietnam Co., Ltd. is located in Hanoi. Photo: Boeing 

Boeing’s presence in Indonesia and Vietnam will support the company’s growth objectives across its commercial airplanes, defense and services businesses, according to the latest announcement by the global aerospace company. 

Boeing also appointed Alexander Feldman as the new president of its Southeast Asia business, effective August 27. Feldman will be based in Singapore and oversee the company’s strategy and operations as the company expands its regional presence. 

He will also become director and chairman of Boeing Singapore Pte. Ltd. and president director of PT. Boeing Indonesia. He succeeds Ralph ‘Skip’ Boyce, who is retiring after more than 13 years at Boeing in Singapore. 

Michael Arthur, President of Boeing International said: “We are really sorry to see Skip leave and thank him for having done a tremendous job leading and growing the Boeing operation and presence across the region and which now includes newly-opened offices in Jakarta and Hanoi.”

Feldman said he is proud to join Boeing, one of the world’s iconic brands, and a strong and growing partner to Southeast Asia, one of the fastest-growing and most consequential markets in the world.

“With over 380 million people under the age of 35, Southeast Asia will bolster Boeing’s growth for decades to come and support hundreds of thousands of American jobs as well as countless others across the region,” Feldman said.

Previously, Feldman was president and CEO of the US-ASEAN Business Council (US-ABC) for over 12 years and also served as its chairman in 2020-2021 helping to steer the Council through the Covid-19 pandemic. At the US-ABC, Feldman represented 170 of the largest US businesses, including Boeing, and managed seven offices in Southeast Asia.