Vietnam currently receives around 7 to 10 million tourists each year, and a number of firms have recognised a change in the demand for mobile services. More people require data services with internet access included.
In order to meet the demand, MobiFone has started Happy Tourist services. Aimed at speakers of six languages: Chinese, English, Russian, Japanese, South Korean and Vietnamese, it provides both calling and data service for tourists.
There are two separate packages: the Happy Tourist Data package, including SMS and data services, and the Happy Tourist Voice and Data, which includes calling, SMS and data services. Each is sold for VND250,000 (USD12), including one SIM Card and VND200,000 in credit.
Happy Tourist packages are currently being sold at various tourist sites and airports.
