The programme, with the tagline Each Voyage Makes You Love the Country More, aims to encourage Vietnamese to show national pride, Nguyen Van Tuan, general director of VNAT, said.
The programme is expected to increase revenue for low-income residents in mountainous and coastal regions, he said. On top of the tangible economic benefits, touring in-country would also show stir a love for country.
The tourism administration will encourage people to visit museums and other cultural and historical sites in Hanoi, Quang Ninh, Haiphong, Thua Thien Hue, Danang, Quang Ngai (Ly Son island), Khanh Hoa, HCM City and Kien Giang (Phu Quoc island).
