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Jun 04, 2014 / 09:51

Younger readers attracted by publishers' discounts

Publishers and book companies around the country are offering discounts of up to 50 per cent to hundreds of book titles to attract students and young readers during the summer vacation.

More than 2,000 titles, most of which feature literature of Viet Nam, are being offered by Phuong Nam Book Company with discounts of 30-50 per cent.

Last week, Kim Dong Publishers, which specialises in books for children, launched a reading campaign called Happy Summer Holidays with Kim Dong Books, with the release of many Vietnamese cartoons for children under seven and the Vietnamese version of 15 much-loved stories by Roald Dahl, including Matilda & Charlie and the Chocolate Factory, The Magic Finger and Sophie and the Big Friendly Giant.

Kim Dong also has completed the translation of The Book of General Ignorance by John Lloyd and John Mitchinson for publication in Viet Nam.

Fahasa, HCM City's leading book distributor, will offer discounts of 5-50 per cent for nearly 20,000 books, including textbooks for use in primary and high schools in September. All the books are new.