The event aims to promote Hanoi’s tourism potential by providing an immersive cultural experience.
THE HANOI TIMES —The Hanoi Tourism Festival 2025 is scheduled to take place from May 30 to June 1 at the Thang Long Imperial Citadel, a UNESCO World Cultural Heritage Site in Hanoi.
Visitors to Thang Long Imperial Citadel. Photo courtesy of the tourist site
This year's festival, under the theme "Experience Hanoi 2025," will feature a comprehensive program designed to honor cultural and historical heritage and showcase Hanoi's diverse destinations, products, and unique tourism services.
The festival is expected to offer locals and international tourists spaces dedicated to introducing tourist attractions, cuisine, technology, and other services.
Festival goers can engage with and enjoy various art performances, artistic parades, and cultural exchanges.
The activities within the framework of the festival are designed to attract domestic and international tourists to the capital and affirm Hanoi as a “Safe - Quality - Attractive - Friendly” tourist destination.
To promote joint tourism activities and connect Hanoi with other cities in Vietnam and abroad, the city’s top tourist attractions will offer fun and engaging activities in special exhibition and experience areas during the event.
Hanoi’s night tourism scene welcomes a new highlight with the “Tran Vu Bell” tour — a 90-minute cultural experience set at the historic Quan Thanh Temple, blending sacred rituals and live folk performances.
The capital city is steadily solidifying its reputation as a top cultural and tourist destination in the region, attracting more and more travelers from near and far.
An early Lunar New Year showcase for international and domestic visitors highlights the traditions of northern ethnic communities, reflecting broader efforts to preserve and promote intangible cultural heritage.
Hanoi will host a four-day showcase of landmark Vietnamese films this month, using cinema to revisit the country’s revolutionary past as the Communist Party prepares for its 14th National Congress.
Musical theater may still sit at the margins of Vietnam’s cultural life but on a student-built stage in Hanoi, young performers are quietly closing that gap and inviting the public into the world of song, movement and storytelling.
Designed as both a cultural celebration and a moment of reflection, the art program aims to capture Vietnam’s journey through reform and renewal, using performance to evoke the country’s past, present and ambitions for the future.
One of Hanoi’s most renowned traditional craft hubs is set for comprehensive replanning to preserve its cultural heritage while positioning it as a model for sustainable tourism development.
Opening with traditional music and folk imagery, Hanoi’s Creative Design Festival 2026 frames creativity as an economic asset, extending design from cultural expression into year-round urban development.