Mar 31, 2019 / 11:20

Nearly 30,000 visitors purchased tours during the 2019 VITM

Total revenue grossed from the 2019 Vietnam International Travel Mart – Hanoi (VITM) is estimated at VND322.3 billion (US$13.9 million).

Nearly 30,000 visitors purchased tours during four days of the 2019 VITM, which took place from March 27 to 30, said Standing Vice Chairman of the Vietnam Tourism Association (VITA) Vu The Binh at a closing ceremony on March 30.
 
Nearly 30,000 visitors purchased tours during the 2019 VITM. Photo: Kinhtedothi.vn
Nearly 30,000 visitors purchased tours during the 2019 VITM. Photo: Kinhtedothi.vn
According to the organizing board, the three-day event (from March 27 to 29), drew nearly 3,200 businesses and 65,000 visitors, who came to purchase some of the tourism products on show. Total revenue grossed from the fair is estimated at VND322.3 billion (US$13.9 million).
In addition, a survey conducted at the trade fair found that an overwhelming 96.43% of participants were satisfied with the 2019 VITM and and at least 74.5% of businesses are committed to participating in the next annual event, the 2020 VITM.
A forum themed “Green Tourism” is being held for the first time, become the highlight of the event. Delegates discussed the development of ecotourism, environmental protection, and responses to climate change.
VITM is the leading travel fair in Vietnam and one of the key travel shows in the region. Held annually in Hanoi since 2013, its prime aim is to boost all three travel pillars: outbound, inbound, and domestic.
VITM is an excellent platform for national tourism organizations and tourism-related businesses to promote, network, and increase awareness about destinations and brand names. Participating in VITM creates an unparalleled chance to engage and expand business, especially for the outbound travel segment.
In addition, VITA will host the Vietnam International Travel Mart in Can Tho for the first time from November 29 to December 1, 2019. The event is expected to attract 200 pavilions of Vietnamese and international businesses to introduce their tourism products.