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Aug 26, 2016 / 10:44

RoK enhances tourism promotion through arts programme in Hanoi

The Korean Tourism Organisation (KTO) and the Embassy of the Republic of Korea (RoK) in Vietnam jointly held the recent programme, themed Tourism Through Korean Arts Performance, aims to offer a new outlook on RoK tourism to potential Vietnamese tourists.

The Korean Tourism Organisation (KTO) and the Embassy of the Republic of Korea (RoK) in Vietnam jointly launched an arts programme at Star Galaxy Theatre and Convention at 87 Lang Ha street in Hanoi.
Eight renowned RoK arts groups including Bibab, Jump, Sachum and Drumcat, besides Kung Festival, Fire Man, Pang Show and Fantastic performed at the three-day event.

 
Illustrative image
Illustrative image
Besides arts performances, the Korean Tourism Organisation also organised many activities on the sidelines of the event to meet Vietnamese visitors’ demand for information about Korean culture, tourism and cuisine, such as demonstration and teaching of how to cook Korean dishes, make-up show, and free sampling of Korean food and traditional clothes.
The performance of group Jump participates the arts programme Tourism Through Korean Arts Performance.
The performance of group Jump participates the arts programme Tourism Through Korean Arts Performance.
KTO representative in Vietnam Jung Chang Wook said in the first seven months of this year, the number of Vietnamese tourist to RoK reached 137,000 arrivals, an increase of 53 percent year-on-year.
So, the number of Vietnamese visitors in 2016 is expected to reach more than 200,000 arrivals, exceeding the target of 185,000, Jung Chang Wook noted.
According to the KTO, the programme aimed to offer a new outlook on RoK tourism to potential Vietnamese tourists and the audience through specific activities and promote tourism cooperation between the two countries.