Predicted consumer resets to shape Vietnam FMCG market: Nielsen
The news cycle related to Covid-19 transmission no longer influences trends on the FMCG market in Vietnam and Southeast Asia.
Nielsen
Vietnam becomes second most optimistic country in Q2 2020: Nielsen
After one year, Job security overtook Health to become No.1 concern of Vietnamese consumers.
Covid pandemic boosts online shopping in Vietnam
The demand on online shopping in Vietnam is increasing, bringing positive results to e-commerce platforms in Vietnam.
How has Covid-19 impacted Vietnamese living and consumption habits?
While 95% of respondents said that they feel afraid of Covid-19, they do not think that the risk of spreading is high in Vietnam.
Despite overall optimism, health remains top concern of Vietnamese consumers
It's understandable that Vietnamese are increasingly concerned about health issues as air and water pollution has become palpable in large cities.
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