Social Affairs
The first looks of 7-eleven in Vietnam
On June 15, Vietnam’s first 7-Eleven convenience store kicks off in Ho Chi Minh City.
The first 7-eleven in Vietnam.
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The 1,800-square-foot convenience store carry roughly 2,000 products that are both typical of 7-Eleven stores and special to the Vietnam market. Customers will find 7-Eleven favorites like Slurpee drinks, 7 Select private brand snacks and more than 100 local fresh food items.
The location's fresh food offering, include Vietnamese, Western and other Asian lunch-box meals such as a tomato-based meatball stew, popular in the country. The 7-Eleven also carry Vietnamese sandwiches (Banh mi) - popular around the globe, Xoi sticky rice, Che dessert puddings, Bo la lot leaf-wrapped beef, and Banh cuon, filled crepe-like rice cakes.
Initially, the store will be operated by SSV, but it is expected to be franchised in the future. With Vietnam, 7-Eleven now has stores in 19 countries.
In June 2015, the convenience retailer signed a master franchise agreement with SSV to develop and operate 7-Eleven convenience stores in Vietnam. It marked the company's first expansion into the Pacific Rim since 7-Eleven entered Indonesia in 2009. Based in Irving, 7-Eleven operates, franchises or licenses more than 62,000 stores in 19 countries, including 10,900 in North America.
7-eleven store right on the first floor of Saigon Trade Center, No 37 Ton Duc Thang Street, District 1, Ho Chi Minh city.
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The 1,800-square-foot convenience store carry roughly 2,000 products that are both typical of 7-Eleven stores and special to the Vietnam market.
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The location's fresh food offering, include Vietnamese, Western and other Asian lunch-box meals such as a tomato-based meatball stew, popular in the country.
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