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Vietnam tourism video series launched on 2025 P4G Summit

Vivid clips themed Vietnam tourism aim to highlight the country’s image as a safe, friendly, and attractive tourism destination.

THE HANOI TIMES — As Vietnam hosts the 4th Partnering for Green Growth and the Global Goals 2030 (P4G) Summit, the Vietnam National Authority for Tourism (VNAT) has launched three promotional video clips showcasing the country's unique tourism potential and commitment to sustainable development.

The nostalgic beauty of Hanoi. Photo: vietnamtourism.gov.vn

P4G 2025 Hanoi Vietnam (30s)  The 2025 P4G Summit is scheduled to be held at the National Convention Center in Hanoi from April 16-17, 2025, bringing together global leaders, international organizations, and development partners to discuss solutions for green growth and the implementation of the Sustainable Development Goals (SDGs). As the host country, Vietnam contributes to the global sustainability agenda while highlighting its image as a safe, friendly, and attractive tourism destination.

On this occasion, the VNAT has released two video clips of five minutes and three minutes as well as a 30-second television commercial, which are designed to introduce international audiences to Vietnam's rich natural beauty, cultural diversity, and dynamic tourism offerings.

Through vivid and captivating footage, the videos showcase Vietnam as a destination with rich potential for green and sustainable tourism. Viewers are taken on a journey through magnificent landscapes: from the majestic peaks of Fansipan and the golden terraced fields of the northwest to the mystical limestone caves, pristine beaches, and vast coastal ecosystems. Each scene is brought to life with the vibrant blue of the sea and sky, the green of the forests, the warmth of the sunlight, and the natural soundscape of birdsong, rustling trees, and rushing waterfalls.

The beautiful mountainous landscape of Sapa Town in the northern province of Lao Cai.  

The videos also highlight Vietnam's distinctive cultural identity, with preserved centuries-old traditions, heritage sites, festivals, and architectural wonders. Featured destinations include Hanoi, - Vietnam's capital city, with a thousand years of history; Hue - the former imperial capital, home to UNESCO-listed royal relics; the ancient town of Hoi An; Ninh Thuan - a land of Cham cultural heritage, sunshine and wind; Ho Chi Minh - a vibrant urban center; and the rustic Mekong Delta region.

In addition, the video series introduces visitors to emerging tourism trends, including culinary tourism, railway tourism, golf tourism, and wellness travel.

Vietnam's growing network of quality resorts, luxury accommodations, and diverse entertainment options ensures that travelers can enjoy cultural and natural experiences as well as world-class services.

Daily life on the Mekong River in southern Vietnam.

The video series sends a powerful message about Vietnam's commitment to sustainable tourism development, in line with the goals of the P4G Summit. It emphasizes the protection of natural resources, the preservation of cultural values, and the promotion of responsible travel.

Through artistic cinematography and emotionally engaging storytelling, the videos offer a comprehensive and compelling view of Vietnam, a vibrant and hospitable country ready to welcome visitors from around the world.

The full video series is available on the official digital platforms of the VNAT and will be widely distributed through domestic and international media channels during the P4G Summit.

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