National flags, flowers, and banners decorate Hanoi’s streets to mark the 45th anniversary of the National Reunification day, the 134th anniversary of May Day and the 66th anniversary of the Dien Bien Phu historic victory.
| The streets around the Ho Chi Minh Mausoleum turn red with flags and banners. |
On this occasion, Hanoi streets, small alleys, and public places are tinted red with 2,000 banners. One week before the celebrations, the city is wearing in red.
According to Director of Hanoi Department of Culture and Sports To Van Dong, visual communication has always been a focus of the department’s work. That’s why the department is asking LED and board advertising businesses to stop promoting products and services and replace them with contents related to the major national celebrations such as the National Reunification Day, May Day and President Ho Chi Minh’s birthday.
“We look forward to contributing to the effective communication work and creating a joyful atmosphere for the local residents during the holidays,” Dong said.
Lighting, LED screens and billboards have been utilized to enhance visual communication. The decorative lighting patterns at the traffic island in front of the Hanoi Opera House, the squares in front of the State Bank of Vietnam, the Ministry of Foreign Affairs and the Friendship Cultural Palace are the highlights of the communication campaign in Hanoi in the holidays.
The streets surrounding Ly Thai To monument, headquarters of the Hanoi People's Committee and the State Bank of Vietnam, Hoang Dieu, Dien Bien Phu and Doc Lap streets around the Ho Chi Minh Mausoleum have turned red with flags, banners and posters.
