Hanoi expects to welcome 5.5 million foreign arrivals in 2018, up 11% against the previous year.
Foreign visitors to Hoan Kiem Lake, Hanoi.
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To reach the goal, Hanoi is increasing communications campaigns and tourism development cooperation abroad, said Director of the municipal Department of Tourism Tran Duc Hai.
In addition, the capital of Vietnam will focus on developing high-quality products at favourite destinations such as the world heritage site of Thang Long imperial citadel, Temple of Literature, Ho Chi Minh Mausoleum, and Ho Chi Minh Presidential Palace.
According to Hanoi Department of Tourism report, in 2017, Hanoi has welcomed 28.8 million arrivals, up 9% against the previous year and surpassing the set target of 1%.
In which, Hanoi has welcomed 4.9 million foreign arrivals in 2017, up 23% against the previous year, surpassing the set target of 15%. Meanwhile, the capital of Vietnam also welcomed 18.8 million domestic arrivals, up 6% against the previous year.
Hanoi city has earned over VND70 trillion (US$3 billion), up 15% against the previous year, surpassing the set target of 6.7%. The biggest tourism markets included China, South Korea, Japan, France, the US, and Germany.
The year 2017 was considered a success for the city’s tourism sector. The outcomes are significant as the city is taking new measures to turn tourism into a spearhead economic sector by promoting its brand and competitiveness.
In addition, apart from traditional tourism products, the capital is carrying out a series of tourism projects such as building a cultural, tourism and amusement park, and a national exhibition centre in Dong Anh district, a sport park in Quoc Oai district, and preserving and promoting values of Bat Trang ceramic village and Van Phuc silk weaving village.
Hanoi has invested in building 20 four- and five-star hotels to meet the increasing demand for accommodation. The city spent 2 million USD promoting its image in the American Cable News Network (CNN). Hanoi also developed a system of shopping and food services for customers and updated the list of shopping, trade centres and supermarkets on in the internet.
In 2017, data released by Airbnb recently put Hanoi among the world’s top 10 intriguing travel destinations. In addition, Hanoi has been ranked seventh on a new list of the world’s fastest-growing tourism cities, with a 16.4% average annual growth rate in the 2009 - 2016 period, according to the MasterCard Global Destinations Cities Index 2017…
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