An exhibition, titled “One Village, One Product” (OVOP) 2016, featuring handicraft products from Hanoi which has been holding at Ly Thai To Square in Hanoi, attracted a large number of managers, enterprises and visitors.
OVOP movement was initiated in Japan’s Oita prefecture in 1979 with the aim of encouraging trade villages to create products with high added value.
This is the first time Hanoi has organised an exhibition following the OVOP model, and the event is expected to improve the position of products from the city’s trade villages not only on the domestic market but also globally.
Hanoi now has 1,350 craft villages, of which up to 24 traditional villages, accounting for 67% of the country's trade villages.
Vietnam boasts a huge number of craft villages, which have consolidated their foothold in the country’s socio-economic structure.
The country’s craft products have been sold in domestic and international markets, creating stable incomes for over one million craftspeople, which are much higher income than from rice farming.
The “One village one product” exhibition 2016 aims to raise awareness of developing handicrafts among enterprises, trade villages and the community and create a change of their thinking in designing products, thus preserving and developing traditional trade villages.
The event is as part of efforts to attract more tourists to the capital and promote traditional craft villages.
According to Vice Director of the Hanoi Investment, Trade and Tourism Promotion Centre Nguyen Thi Mai Anh, the exhibition features nearly 40 pavilions displaying and selling handicraft products and gifts of high quality with beautiful designs made from numerous materials, such as rattan, bamboo, ceramics, silk, wood, paper and stone, as well as folk paintings.
The exhibits were selected from production and business facilities, trade villages and artisans around the capital, she added.
Notably, over 30 types of lamps were harmoniously combined with around 5,000 decorative products, creating a shimmering space around the Ly Thai To flower park and attracting a large number of visitors.
Speaking at the opening ceremony on December 9, Vice Deputy of the Hanoi People’s Committee Nguyen Doan Toan emphasised that the exhibition was expected to create the beauty of unique Vietnamese handicraft products and designs, conveying a message of “preserving Vietnam’s identity and being creative to increase products’ value.”
The exhibition also aimed to enhance and expand trade promotion activities and attract more visitors to Hanoi.
The event was also expected to help enterprises and trade villages to improve their capacity and competitiveness in producing and trading their products on the domestic and exports markets.
Secretary of Hanoi Party Committee Hoang Trung Hai and Chairman of the municipal People's Committee Nguyen Duc Chung and delegates visit the exhibition.
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This is the first time Hanoi has organised an exhibition following the OVOP model, and the event is expected to improve the position of products from the city’s trade villages not only on the domestic market but also globally.
Hanoi now has 1,350 craft villages, of which up to 24 traditional villages, accounting for 67% of the country's trade villages.
Vietnam boasts a huge number of craft villages, which have consolidated their foothold in the country’s socio-economic structure.
The country’s craft products have been sold in domestic and international markets, creating stable incomes for over one million craftspeople, which are much higher income than from rice farming.
The “One village one product” exhibition 2016 aims to raise awareness of developing handicrafts among enterprises, trade villages and the community and create a change of their thinking in designing products, thus preserving and developing traditional trade villages.
The event is as part of efforts to attract more tourists to the capital and promote traditional craft villages.
According to Vice Director of the Hanoi Investment, Trade and Tourism Promotion Centre Nguyen Thi Mai Anh, the exhibition features nearly 40 pavilions displaying and selling handicraft products and gifts of high quality with beautiful designs made from numerous materials, such as rattan, bamboo, ceramics, silk, wood, paper and stone, as well as folk paintings.
The exhibits were selected from production and business facilities, trade villages and artisans around the capital, she added.
Notably, over 30 types of lamps were harmoniously combined with around 5,000 decorative products, creating a shimmering space around the Ly Thai To flower park and attracting a large number of visitors.
Speaking at the opening ceremony on December 9, Vice Deputy of the Hanoi People’s Committee Nguyen Doan Toan emphasised that the exhibition was expected to create the beauty of unique Vietnamese handicraft products and designs, conveying a message of “preserving Vietnam’s identity and being creative to increase products’ value.”
The exhibition also aimed to enhance and expand trade promotion activities and attract more visitors to Hanoi.
The event was also expected to help enterprises and trade villages to improve their capacity and competitiveness in producing and trading their products on the domestic and exports markets.
