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Vietnam once again honored as World's Leading Heritage Destination

The repeated recognition affirms the enduring appeal of Vietnam’s leading destinations and highlights the country’s commitment to preserving and promoting its heritage.

THE HANOI TIMES — Vietnam has been honored as the World’s Leading Heritage Destination by the World Travel Awards (WTA), the sixth time it has received this recognition after the victories in 2019, 2020, 2022, 2023 and 2024.

The award was announced at the WTA Grand Final Gala Ceremony 2025 held in the island nation of Bahrain last weekend.

Specifically, many local destinations in Vietnam have been named in this year’s global award categories.

Moc Chau Plateau in Vietnam's northern mountain province of Son La is named “World’s Leading Natural Destination” for the third time. Photo: The Ministry of Culture, Sports and Tourism

Notably, Moc Chau Plateau in the northern mountain province of Son La was named the World’s Leading Natural Destination for the third time, reaffirming its appeal with a mild climate and unspoiled landscapes.

Dong Van Karst Plateau in the northern mountain province of Tuyen Quang earned the title of World’s Leading Regional Cultural Destination for the first time, underscoring the significance of the UNESCO Global Geopark and the cultural identity of highland communities.

Tam Dao in the northern province of Phu Tho, known for its misty charm and French colonial architecture, was voted the World’s Leading Town Destination for the fourth time. Bai Kem Beach on Phu Quoc Island was recognized as the World’s Leading Regional Beach.

These repeated honors reflect local authorities’ efforts to conserve natural and cultural assets, diversify tourism products and improve service quality. They help build a distinctive and competitive network of destinations, enhancing Vietnam’s standing at international tourism awards and reinforcing the brand “Vietnam – Timeless Charm” on the global tourism map.

Vietnam is now home to nine world natural and cultural heritage sites, 15 intangible cultural heritage elements and 10 documentary heritage items, forming a strong foundation for the country to remain one of Asia’s most heritage-rich destinations.

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