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Da Nang to promote tourism within the framework of the APEC 2017

The tourism sector of Da Nang city has designed a lot of tourism promotion programmes to boost local tourism during the APEC Economic Leaders` Week scheduled to take place in Da Nang in early November.

APEC 2017 in Da Nang City.
APEC 2017 in Da Nang City.
The upcoming event is considered as a great opportunity for Da Nang to promote its image as a young, dynamic and hospitable city. Besides the improvement and embellishment of its infrastructure, streets and accommodation facilities, the tourism sector of Da Nang has built various tours in order to serve international delegates and reporters attending the event.
The city will provide six tours for international reporters which will introduce them to the tourist sites in the central region and Da Nang, including Ngu Hanh Son - the Museum of Cham Sculpture - Son Tra Peninsula; Ba Na Hills; Ngu Hanh Son - Hoi An ancient town; Da Nang - Hue ancient capital; Than Tai Hot Spring Park; and a cruise on the Han River.
According to Deputy Director of Da Nang Tourism Department Tran Chi Cuong, the city’s tourism sector has launched many other activities to promote local tourism on the occasion of the APEC Week, including the launch of the Da Nang Smile campaign with the aim of building a friendly and hospitable city; a tourism investment promotion conference in response to the APEC; the building of a set of publications and gifts to present to delegates at the APEC; and the organisation of a communal cultural space such as the display of cuisine, tourism photos, souvenir, and others.
The tourism sector of Da Nang has also worked with several international TV channels such as Discovery to ask for support in promoting Da Nang tourism on the occasion of the APEC Week.
APEC Vietnam 2017 is the year-long hosting of Asia-Pacific Economic Cooperation (APEC) meetings in Vietnam, which will culminate with the APEC Economic Leaders' Meeting in Da Nang City. It marks the second time Vietnam will be playing host to the APEC, having hosted the event previously in 2006.
APEC is the Asia Pacific’s premier economic forum. The primary goal is to support sustainable economic growth and prosperity in the Asia-Pacific region. APEC is united in our drive to build a dynamic, sustainable and harmonious Asia-Pacific community by championing free and open trade and investment, promoting and accelerating regional economic integration, encouraging economic and technical cooperation, and facilitating a favorable and sustainable business environment. APEC initiatives turn policy goals into concrete results and agreements into tangible benefits.
The idea of APEC was first publicly broached by former Prime Minister of Australia Bob Hawke during a speech in Seoul, Korea on 31 January 1989. Ten months later, 12 Asia-Pacific economies met in Canberra, Australia to establish APEC. The founding members were: Australia, Brunei Darussalam, Canada, Indonesia, Japan, Korea, Malaysia, New Zealand, the Philippines, Singapore, Thailand and the United States.
China, Hong Kong, China and Chinese Taipei joined in 1991. Mexico and Papua New Guinea followed in 1993. Chile acceded in 1994. And in 1998, Peru, Russia, and Viet Nam joined, taking the full membership to 21.
Between 1989 and 1992, APEC met as an informal senior official and Ministerial level dialogue. In 1993, former United States President Bill Clinton, established the practice of an annual APEC Economic Leaders' Meeting to provide greater strategic vision and direction to cooperation in the region.
APEC has 21 members. The word “economics” is used to describe APEC members because the APEC cooperative process is predominantly concerned with trade and economic issues, with members engaging with one another as economic entities.
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