Lam Dong's tourism and culture to shine in Hanoi
Visitors to the Lam Dong Cultural Day in Hanoi will have the opportunity to learn more about the province's tourism potential and the unique cultural features of the Central Highlands ethnic groups.
THE HANOI TIMES — Gong performances, architectural heritage, Bao Loc silk and coffee, and other unique features of the Central Highlands will be showcased at the Lam Dong Cultural Day in Hanoi from May 16 to 18 to highlight the culture, people, and development potential of the province which is home to breathtaking scenery and charming atmosphere Da Lat.

Da Lat City in the Central Highlands Province of Lam Dong is known as the city of flowers. Photo: Thanh Huy/The Hanoi Times
Lam Dong Cultural Day in Hanoi aims to call for investment in the province's cultural industry, tourism, and services. Its leaders pledged to create maximum conditions for businesses in investing and operating in the locality.

Dinh Van Tuan, Deputy Chairman of Lam Dong Provincial People's Committee, introduces the locality's offers at the event in Hanoi. Photo: Courtesy of the organizing board
Through this event, Da Lat - Lam Dong continues to reaffirm itself as a quality tourism center, a "safe, civilized, friendly" destination, "Vietnam's Flower Festival City", "UNESCO Creative City of Music", and "ASEAN Clean Tourism City."
The event will kick off at the Hoan Kiem Lake Pedestrian Zone on May 17 with an art performance entitled "A glimpse of Lam Dong in Hanoi", featuring musical works inspired by the sound of mountains and forests, the culture of the Central Highlands, and the cultural similarities and connection between Lam Dong and Hanoi.
The program will feature artists born and raised in Lam Dong and Hanoi, such as Krajan Druynh, Krajan Ut, Trong Bac, Dinh Manh Ninh, and Phuc Tiep.

3D rendering of the exhibition area at Hoan Kiem Lake. Photo: Courtesy of the organizing board
The three-day event will showcase Lam Dong's cultural, tourism, and economic potentials, the province's development directions, tea culture, and highland specialties.
In particular, the Central Highlands Gong Cultural Area, a heritage inscribed by UNESCO as an intangible and oral cultural masterpiece of humanity (2005) and on the Representative List of the Intangible Cultural Heritage of Humanity in 2008, will be introduced to the public.
Many rituals of ethnic minorities in the Central Highlands such as the New Rice Festival, the Grave Abandonment Ceremony, and the Husband Catching Ceremony, will also be recreated.
On this occasion, the Culture, Tourism, Trade Connection Forum will convene on May 17 at the International Convention Center, 11 Le Hong Phong Street, Hanoi, with the participation of about 300 delegates, including leaders at all levels, experts, and domestic and foreign enterprises.