The event features various cultural activities, pavilions of international companies and embassies brought cultural diversity to the event.
THE HANOI TIMES — Dozens of international firms gathered at VITM Hanoi 2025, themed "Developing Green Destinations, Raising the Level of Vietnam Tourism," which runs until April 13 at the ICE International Exhibition Center, 91 Tran Hung Dao Street, Hanoi.
With various cultural activities, pavilions of international companies and embassies brought cultural diversity to the event.
At South Korean booth, visitors can try on the traditional hanbok costume and take photos with Korean mascots. Photos: Ngo Minh/The Hanoi Times
Visitors gather at the Taiwan (China) booth to learn about the beautiful island.
Taking a photo of a handmade key ring - a free gift at the Taiwan (China) Tourism Booth. Photo: Ngo Minh/The Hanoi Times
Tseng Cheng Chien, an experienced tofu pudding maker from Taiwan, said he's happy to participate in VITM Hanoi and have a chance to introduce visitors to Taiwan's famous snack. Photo: Ngo Minh/The Hanoi Times
Young people wear traditional Vietnamese and Bhutanese costumes to highlight cultural exchange at VITM Hanoi.
Visitors learn about Japan at the Japan National Tourism Organization booth.
Traditional dance performed at the Indian tourism booth. Photo: Courtesy of the Embassy of India
Visitors take photos at the Indian booth.
An exhibitor displays an Indian map.
A corner of Nicaragua. Ambassador of Nicaragua to Vietnam Mario Jose Armengol Campos said that the participation of the Nicaraguan delegation in VITM Hanoi 2025 is the first step in laying the foundation for tourism cooperation between the two countries.
The Vietnam International Travel Mart (VITM) 2025 is set to be a remarkable event, offering a great opportunity to spotlight Hanoi’s vibrant tourism and its rich cultural heritage.
The "Moscow House in Hanoi", an ambitious Russo-Vietnamese cultural - commercial project, is expected to enhance cooperation across trade, culture and investment.
Belarus is strengthening local cooperation, cultural exchange, and investment, with a spotlight on a proposed Minsk motorcycle performance race in Hanoi.
Ao dai (traditional long dress) symbolizes tenderness and peace in daily life, but in wartime, it conveys a different spirit of Vietnamese women: brave, courageous, and full of the will to fight for the country's independence, freedom and happiness.
International tourism agencies made a vibrant impact at VITM Hanoi 2025, captivating visitors with cultural showcases, travel promotions, and interactive experiences that highlighted global destinations and strengthened cross-border tourism ties.
As Vietnam nears the 50th anniversary of National Reunification, veterans reflect on the historic day with pride and emotion. At a Hanoi gathering, they shared memories of sacrifice and triumph