Ahead of the Lunar New Year 2026, Hanoi’s trade unions are launching a series of welfare initiatives, including zero-dong booths and discounted Tet markets, to help workers purchase quality Vietnamese goods while reducing financial strain during the festive season.
THE HANOI TIMES— Hanoi will roll out worker-focused welfare programs designed to ease holiday expenses, offering affordable access to high-quality Vietnamese products through Tet markets and zero-dong support activities in the run-up to Lunar New Year 2026.
The Vietnamese Goods Fair 2025 attracts a large number of workers and local residents. Photo: Kinh te & Do thi Newspaper
At the heart of these efforts are “zero-dong” booths and discounted Tet markets, where essential goods, food items and holiday necessities are sold at prices at least 10% below market levels.
The programs are part of the “Vietnamese people prioritize using Vietnamese goods” 2025 campaign within the Vietnam Trade Union system, helping workers buy reliable domestic products at preferential prices.
At the city level, the “Trade Union Tet Market – Spring 2026” will feature around 50 booths and take place from January 31 to February 1 at a social housing complex in Hanoi’s Thien Loc Commune.
The event will distribute 2,400 gift packages, each worth VND300,000 (US$11.4), to union members and workers.
Another large-scale Tet market, with about 70 booths, will be held at the exhibition hall of the Vietnam–Soviet Friendship Cultural Palace from February 7 to February 8.
This event will provide 3,600 gift packages, each valued at VND300,000 ($11.4), for workers and union members.
In addition, the Hanoi Labor Federation will launch an online version of the “Trade Union Tet Market – Spring 2026,” issuing around 9,300 shopping vouchers to expand access for workers unable to attend in person.
Alongside these markets, the “Warm Tet – Grateful Spring to the Party” program will be organized simultaneously in 84 commune- and ward-level trade unions across the city.
Activities will include cultural performances, gift presentations, support for workers facing special hardships and festive events such as contests of wrapping Chung cakes, five-fruit tray displays and lucky draws.
To ensure effective implementation, the Vietnam General Confederation of Labor has negotiated with businesses to bring quality products directly to industrial zones, export-processing zones and workers’ residential areas.
Trade unions are also strengthening supervision and coordinating with authorities to strictly handle counterfeit goods, substandard products and smuggled items, safeguarding workers’ rights and consumer trust during the Tet season
Demand for essential goods in Hanoi is expected to rise sharply ahead of the 2026 Lunar New Year, prompting authorities to require higher inventories, strengthen supply linkages and tighten oversight to prevent shortages and price spikes during the holiday period.
This figure reflects the wide reach, inclusiveness and the strong human-centered approach of policies implemented by the organization representing workers.
With 90 booths of handicrafts, decorative items and essential goods, a Tet-themed exhibition provides the people of Phu Dong Commune with a convenient shopping destination ahead of the Lunar New Year.
The festival is designed around six main thematic spaces, ensuring a balanced blend of traditional and modern elements, to offer a diverse array of vibrant cultural activities in the lead-up to Vietnam's largest spring festival.
This week, we spotlight Hanoi’s push toward science-led growth, deeper international cooperation, smarter urban planning and digital transformation, alongside vibrant cultural, trade and community events shaping the capital’s long-term vision and everyday life, from policy pledges to Tet celebrations and investment trends.
The 2026 Huong Pagoda Festival is adopting digital management tools to ease congestion, improve visitor experience and strengthen environmental protection as authorities push for a greener, more sustainable pilgrimage season.
The Vietnamese Tet Space 2026 opens at Thong Nhat Park, offering traditional culture, regional specialties, OCOP products and immersive Tet experiences for Hanoi residents and visitors.
The event aims to enhance shopping experiences of locals during Vietnam's biggest traditional holiday while stimulating domestic consumption, expanding markets and promoting Vietnamese brands.